John Jezzini on Handling the Uncertainty of Entrepreneurship

John Jezzini
3 min readMay 10, 2022

Uncertainty is a part of life, regardless of how we feel about it. This is especially true for the business world, as changes can come lightning fast, forcing businesses to adapt or fail. Naturally, this creates a certain level of uncertainty .

Are you an entrepreneur? If so, you know that uncertainty is a part of the game. There are no guarantees in life, but that doesn’t mean you have to let these feelings of uncertainty win.

Embrace the Uncertainty

It would be best if you considered embracing uncertainty . Don’t be afraid of it; accept it as a part of the journey. Some people are naturally more comfortable with change and ambiguity than others, but anyone can learn to become more comfortable with it.

One way to do this is by reframing your mindset. Instead of thinking of uncertainty as a negative thing, try to think of it as a positive. After all, there would be no room for growth or opportunity without uncertainty.

Stay Flexible

In uncertain times, it’s essential to stay flexible. It’s okay to change your plans if necessary. Sometimes, the best-laid plans don’t work out. That’s okay. Just be prepared to adjust accordingly.

However, being flexible doesn’t mean that you have to be a pushover. It’s critical to be assertive and stand up for what you believe in. But, at the same time, don’t be afraid to compromise when it’s necessary.

Take Things One Day at a Time

When you’re feeling overwhelmed by uncertainty, it can be helpful to take things one day at a time. Don’t try to think about everything that could happen in the future; focus on what’s happening right now.

Of course, it’s still important to plan for the future. But, if you’re constantly worrying about what might happen, you’ll miss out on enjoying the present moment.

Trust Your Gut

There’s a reason they call it “gut instinct.” Sometimes, the best thing you can do is go with your gut feeling. If something doesn’t feel right, it probably isn’t.

Of course, you shouldn’t make all of your decisions based on your gut instinct. But, if you’re ever in a situation where you’re not sure what to do, it can be helpful to listen to your intuition.

Prepare for the Worst

One of the best ways to deal with uncertainty is to be prepared for the worst. This doesn’t mean that you should expect the worst to happen, but it does mean that you should create a plan for when things go wrong.

If you’re prepared for the worst, you’ll be less likely to panic if things take a turn. And, even if things don’t go as planned, you’ll be better equipped to deal with the situation.

Those are just a few tips for handling the uncertainty of entrepreneurship. There’s no right or wrong way to do things; find what works for you and go with it.

Originally published at https://johnjezzini.co on May 10, 2022.

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John Jezzini

LA-based John Jezzini is the CEO and Founder of Growth Network Holdings, a vertically-integrated cannabis company. Learn more @ johnjezzini.org